Data Led Demand Generation How to maximise your reach across our 40,000 strong audience of UK professional investors. We’ve been targeting professional investors for over 20 years, developing key strategies and programmes to maximise both views and engagement on our video content, creating maximum demand and lead generation for our clients. Here we share our insights on the tools we've developed for our clients on Asset TV to target professional audiences: CPD Accreditation Accredited content between 30 minutes & 45 minutes generates 21% more impressions than unaccredited content of the s